What Makes a Powerful Keynote Event? 5 Must-Have Elements for Impact & Connection
Delivering a keynote speech is one of the most high-impact ways to inspire change… but only if it lands with energy, clarity and authenticity. Whether you're speaking to a room of executives, creatives, or change-makers, a powerful keynote can shift mindsets and move people to action.
After working internationally with some of the world’s biggest brands - including McLaren - and coaching leaders across industries in energy, mindset and burnout recovery, I’ve learned that a truly memorable keynote isn't about being the loudest voice in the room. It's about connection, clarity and a clear takeaway.
And yes… a little humour goes a long way.
Here are 5 essential elements that make a keynote unforgettable - and how I deliver them every time I step onto the stage.
1. Craft a Signature Message
A great keynote doesn’t try to say everything. It’s anchored by a single, strong, signature message - something that cuts through the noise and sticks.
Whether I’m speaking on sustainable energy, leadership resilience or performance under pressure, I build each talk around one clear core idea that resonates long after the applause. That message is crafted to meet the audience where they are and move them to where they need to be, mentally and emotionally.
2. Deliver Energy, Not Just Information
Your audience doesn’t want a data dump - they want to feel something. As an energy coach and performance mindset expert, I bring intentional energy to the stage. That doesn’t mean being constantly loud or “on” it means being tuned in, present and real.
Because when the speaker’s energy is grounded and purposeful, the audience rises to meet it. Whether the topic is burnout recovery or business transformation, I ensure every keynote lifts the room.
3. Tell Stories That Spark Change
We don’t remember PowerPoint slides. We remember the story about the CEO who nearly quit. The woman who overcame burnout. The leader who changed course at exactly the right time.
I weave in real-life stories and lived experience - including lessons from my own work with elite brands like McLaren, to humanise performance topics and show what mindset in motion really looks like. My storytelling is rooted in empathy and honesty, not cliché.
4. Make Them Laugh - Then Make Them Think
Let’s be honest: if your audience is bored, they’re not going to take action. That’s why I use humour with purpose, not as a gimmick, but as a tool to engage, disarm, and connect.
As a trained stand-up comedian, I know how to read a room and bring just the right level of levity, even when dealing with deep or serious subjects like burnout or resilience. Humour opens the door to transformation, and lets the message really land.
5. End with Action
Inspiration is lovely, but action changes lives. I always close my keynotes by giving the audience concrete, real-world takeaways they can implement straight away. From performance habits to energy resets to clarity frameworks, I leave people not just inspired - but empowered.
Because the goal isn’t just applause, it’s lasting impact.
Why I Might Be a Good Fit for Your Next Keynote Event
(Not just because I’ve had the privilege of working with some well-known names)
I’ve been fortunate to work with companies like McLaren, Deloitte, Porsche, Estée Lauder, DPD, and RSM UK- organisations that have trusted me to energise their teams and offer fresh perspectives. But beyond the client list, here are a few fun facts that might give you a better sense of what I bring to the table:
I contribute to the Financial Times Advisory Board for Women in Business Europe, helping shape ideas and strategies that (hopefully) make a real difference.
I’m trained in stand-up comedy, and yes, it helps when you’re holding the attention of 400 execs before 9 a.m.
I wrote What’s The Point?, which became a bestseller and was recently included in a Forbes article on under-the-radar business books that pack a punch, something I’m genuinely grateful for.
I’m honoured to be a finalist for Woman of the Year 2025.
Whether on stage, in a boardroom, or working one-to-one, my aim is always the same: to cut through the noise, challenge thinking, and help people lead with more clarity, energy, and purpose.
From leadership summits to global sales kickoffs to wellbeing events, I do my best to bring insight, energy, and emotional intelligence - along with a healthy dose of humour - to every session.
Ready to Book a Keynote That Drives Real Change?
If you're looking for a keynote speaker who goes beyond surface-level motivation and delivers insight, energy and real transformation - let's talk.
I work internationally with some of the world’s most recognisable brands and teams, tailoring every keynote to your event goals, audience and culture.
Let’s co-create a moment that moves your people forward.
